Rising Star: Hyundai
A good article that highlights some of the moves that have made Hyundai a sales success in light of the downturn. Notice that John Krafcik, (acting?) CEO of Hyundai Motor America was on the research team behind the groundbreaking book "The Machine That Changed the World".
Here's the link:
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2256
Here's the link:
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2256
Labels: hyundai, john krafcik
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